Economics

Expected Utility Hypothesis

Published Mar 22, 2024

Definition of Expected Utility Hypothesis

The Expected Utility Hypothesis is a theory in economics that suggests individuals choose between alternatives to maximize their expected utility—a measure of satisfaction or happiness derived from the outcomes of their choices. This hypothesis operates under the assumption that people are rational actors who make decisions based on the potential risks and benefits, by calculating and comparing the expected utility of different actions. The concept is rooted in the broader field of utility theory, which seeks to explain how individuals prioritize choices to achieve the highest level of personal satisfaction.

Example

Consider Alice, a financial advisor, deciding whether to invest in stock A or stock B for her portfolio. Stock A offers a 60% chance of earning $100 and a 40% chance of losing $50, whereas stock B offers a 50% chance of earning $80 and a 50% chance of losing $40. Using the Expected Utility Hypothesis, Alice would calculate the expected utility for each stock based on her personal risk tolerance. If Alice is risk-averse, she might find the expected utility of the more stable stock B higher than that of stock A, despite the potential for higher gains with stock A, and therefore, choose stock B for her investment.

Why Expected Utility Hypothesis Matters

The Expected Utility Hypothesis is fundamental in economics and finance because it provides a structured way to analyze how individuals make decisions under uncertainty. By understanding this hypothesis, economists and policymakers can better predict consumer behavior, design more effective financial products, and develop policies that align with how people assess risk and make choices. For investors and financial professionals, applying the expected utility hypothesis can aid in constructing portfolios that better meet their risk tolerance and financial objectives.

Frequently Asked Questions (FAQ)

How does the expected utility hypothesis account for risk preferences?

The hypothesis incorporates risk preferences by adjusting the utility values based on the individual’s risk tolerance. A risk-averse person, who prefers to avoid risk, assigns higher utility to outcomes with more certainty. Conversely, a risk-seeking individual, who prefers riskier alternatives for the chance of higher rewards, assigns higher utility to outcomes with greater risk. By considering these preferences, the expected utility hypothesis explains why different individuals might make different choices under the same circumstances.

Can the expected utility hypothesis apply to non-financial decisions?

Yes, the expected utility hypothesis is not limited to financial decisions but can apply to any situation involving uncertainty. For example, a person deciding whether to take an umbrella on a day with a 50% chance of rain might weigh the inconvenience of carrying an umbrella against the discomfort of getting wet. Their decision will reflect their personal preferences and the expected utility of each option, taking into account their aversion to risk (in this case, getting wet).

How do real-world behaviors challenge the expected utility hypothesis?

While the expected utility hypothesis provides a valuable framework for understanding decision-making under uncertainty, real-world behaviors sometimes deviate from its predictions. Psychological factors, biases, and heuristics can influence decisions in ways that are inconsistent with pure rationality. For instance, the prospect theory, developed by Daniel Kahneman and Amos Tversky, highlights how people value gains and losses differently, leading to decision-making patterns that the expected utility hypothesis would not predict. Understanding these deviations is crucial for developing a more accurate model of human behavior.

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